Last Updated: March 2025

1. Introduction & Acceptance of Terms

These Terms of Service ("Terms") govern the use of services provided by Formulaic Agency ("Formulaic," "we," "us," or "our"). By engaging our services, clients ("you," "your") agree to these Terms in full.

Formulaic reserves the right to refuse service to any client or industry that we deem high-risk or misaligned with our values.

2. Services Provided

Formulaic Agency provides marketing, advertising, lead generation, and strategic consulting services. The specific scope of services will be detailed in the client’s proposal or agreement.

3. Payment Terms

  • Upfront Deposits & Monthly Retainers: All services require either a non-refundable upfront deposit or a monthly retainer. Work will not commence until payment is received in full.
  • No Refund Policy: Payments are non-refundable under all circumstances, including dissatisfaction with results or campaign performance.
  • Invoice Finance: We reserve the right to use invoice financing services to manage cash flow.
  • Late Payments: Failure to pay invoices on time may result in suspension of services and additional fees.

4. Ownership & Intellectual Property

  • Formulaic retains full ownership of all marketing materials, ad creatives, and strategies created under our agreements.
  • Clients are granted a limited, non-transferable license to use the deliverables only for their own marketing purposes.
  • Formulaic reserves the right to use client work for case studies, portfolio displays, and promotional materials unless agreed otherwise in writing.

5. Results Disclaimer & Liability Limitations

  • No Performance Guarantees: While we apply industry best practices, Formulaic does not guarantee specific outcomes, including lead quality, conversion rates, or financial performance.
  • Client’s Own Risk: The client assumes all risks associated with marketing investments. Formulaic is not responsible for financial losses resulting from campaigns, traffic fluctuations, or market conditions.
  • Liability Cap: Our total liability is limited to the amount paid by the client for services in the past 30 days.

6. Cancellations & Termination

  • Client Cancellations: If a client cancels a project, any paid deposit is forfeited.
  • Formulaic’s Right to Terminate: We reserve the right to terminate contracts if a client fails to comply with these Terms, engages in unethical practices, or fails to make payments.

7. Confidentiality & Data Protection

  • Both parties agree to keep confidential any business strategies, marketing data, and proprietary information shared during the engagement.
  • Formulaic complies with UK GDPR regulations regarding data collection, usage, and security.

8. Dispute Resolution & Governing Law

  • Any disputes will first be attempted to be resolved amicably between both parties.
  • If a resolution cannot be reached, disputes will be settled under UK law in courts located in England and Wales.

9. Policy Updates

Formulaic reserves the right to modify these Terms at any time. The latest version will always be available on our website.

10. Contact Information

If you have questions about these Terms, please contact us:
📩 Email: studio@formulaicagency.com
📞 Phone: 01392 925678

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